Social Media Video Production Company

Videos are quickly becoming king in the social media landscape. Not only are social media videos visually appealing, but also effective at keeping your audience engaged.

Social videos open up doors to generate leads, create brand loyalty and boost engagement. And behind every successful brand or business, there is a social media video production company that helps them present their products and services distinctively and efficiently to the world through captivating videos. As a social media video production agency, we can help you make the best use of videos for your social media marketing strategy.

Types of Social Media Videos

Videos have started dominating the social media landscape for a while now. Not only are they more visually appealing than texts, but they are also effective in retaining the attention of your audience. Leverage on social platforms algorithms by staying miles ahead of your competitors, here are some of the social media video types you can consider for your marketing strategy:

1. Promoting Offers and Deals

Let’s face it — everybody loves a good sale. Customers are always interested in knowing what offers and deals a brand has to offer. Hence, creating videos promoting your latest offers and sales will always keep you a step ahead.

Here is how we recently collaborated with Pomelo for their 11.11 sale and revealed their exciting offers in the most creative way.

2. Making Announcements

Social media is a great way to make any announcements about your products and services. Rather than keeping it simple, you can go the creative route, just like we did for Singapore Airlines, by creating a video about their safety precautions. 

3. Demonstrating Products

Social videos can also help influence your audience’s purchase decisions.

See how our agency collaborated with Under Armour by executing this campaign to inspire local sports enthusiasts while highlighting the benefits of their product.

Epitome Collective – The Social Media Video Production Agency You’re Looking For

Planning to take your brand forward through great visual storytelling? Epitome Collective, one of Singapore’s leading social video production agencies, can pave the way for you. Our team of creatives possesses the requisite skill and expertise and is passionate about bringing creative ideas to life. 

To get your audience talking about your brand, here are the steps we take in creating the best social media video for you:

  • Pre-Production– In this stage, we discuss goals, generate ideas and plan out the script and strategy for the video.
  • Production– The stage where the creative ideas are converted into visual storytelling.
  • Post-Production– This step involves editing the audio and the visual materials to create the final video.

Take your brand a notch higher by enticing your social media audience through an engaging video that leaves a lasting impression on your audience. Tell us about the visions you have for your brand, and our social video production team will turn them into reality.

Apart from social media video production, our agency can also help you with TV commercial video production, corporate video production, branded content video production and more. Connect with us today and let the magic happen.

Frequently Asked Questions About Social Media Video Production Company

1. What makes a good social video?

A good social media video for any brand, agency, or company must stand true to what they believe. Capturing the audience’s attention and keeping them engaged for a long time is the essence of a high-quality social media video. Crafting high-quality content and converting it into a compelling story about the brand will appeal to the target audience and offer value.

2. What are the components of a social video?

The main components of an effective social media video include:

  • The social media platform for which you are creating the video 
  • Research on the demographic and audience we are targeting
  • Video script 
  • Visual Boards
  • Visual content supporting the script
  • Production plan
  • Video Editing 
  • Optimising content for respective social platforms
  • Adaptations and cut downs

3. How do I plan a social video?

To plan a social video:

  • Start by setting goals for video marketing
  • Decide on the social media platform
  • Determine the best creative approach and style  of video for your campaign
  • Shooting the content
  • Post-production workflows
  • Posting the video 
  • Promote the video
  • Analyse the metrics

4. How long does social video production take?

Producing a social media video is not the same as creating a regular video where you just have to talk about your brand. The video needs to be engaging enough to make viewers not close out of it as soon as the video starts playing. The hours invested by a video production agency to create a video for your social media will typically involve social listening, creative direction, pre-production, production, and post-production. All this collectively decides the total time required for a particular social video to be complete.

5. How much does social video production cost?

A lot of factors have to be considered to finalize the cost of a social media video. The type of the video and how much effort has been put into it will determine the social video production costs. For a detailed estimate of the production costs, you can contact our video production company in Singapore via email at info@epitomecollective.com or call us at +65 91700616.

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