TV Commercial Production in Singapore
Epitome Collective is a leading provider of TV commercial production services in Singapore, dedicated to helping brands market themselves efficiently and effectively. With a strong commitment to creativity and quality, we craft compelling video commercials that resonate with target audiences. Whether it’s crafting jaw-dropping TVCs or snappy social media spots, our mission is simple: bring your brand’s vision to life in a way that grabs attention and leaves a mark. We’re talking big ideas, sharp execution, and creative strategies that are anything but ordinary.
As one of the most trusted names in the industry, we have teamed up with some of the biggest names to deliver commercials that don’t just look good—they work. If you’re ready to make waves in the market with content that hits all the right notes, we’re the team that can make it happen, tailored to your brand, your message, and your audience. From making TV commercial videos to offering short-form social media video services, our production company is here to bring your vision to life with effective strategies tailored to your brand.
Popular Types of Commercial Videos
You see them everywhere – on TV, in the cinemas, and even on the internet. Commercial videos are a very popular form of advertising, and for a good reason. Often entertaining, commercial videos can be extremely effective in getting the message across to the viewers by investing in the right type of commercial that speaks right to them — If you’re looking for the perfect commercial video production company to partner up with, then you’ve come to the right place! Here is what you can expect from our commercial video services:
1. Product/Service Video
Our product and service videos are crafted to spotlight the features and that make your offering a must-have. These TV commercials go beyond the basics, delivering slick demos that show how it works and why consumers need it. With a focus on practical uses and undeniable value, they’re designed to inform and inspire action. Check out one of our standout productions, where we brought our client’s youthful vibe to life with relatable, high-energy content that connects.
2. Product Storytelling
Storytelling at its finest, product storytelling conveys a powerful narrative about the value of a product or the story behind it in a memorable and compelling way. Instead of focusing entirely on the features, communicate how your products are made to change your audience’s life for the better. Engaging product storytelling promotes your core values and can help form positive connections through the provision of an inspirational outlook, bringing your brand to life by aligning with customer demands, needs, thoughts, and feelings.
3. Customer Testimonials
These commercial videos put real customers front and centre, sharing their genuine experiences with your products or services and swaying potential buyers in your favour. By spotlighting authentic testimonials, we build trust and credibility that makes viewers feel confident in their decision to take action. At Epitome Collective, we don’t just tell stories—we reinvent them. Through our radical lens, we showcase the benefits of our client’s offerings in fresh, unexpected ways that leave a lasting impact.
4. Brand Commercials
Brand commercials are all about making an impact that lasts. These ads focus on building awareness and crafting a brand image that sticks. By tapping into storytelling and emotional appeal, they let audiences connect with your brand’s core values and mission. It’s more than just an ad—it’s about creating a relationship that goes beyond a single transaction. At Epitome Collective, our TV commercial productions shape brand identities designed to resonate long after the screen fades to black.
5. Event or Promotional Commercials
Event or promotional commercials are crafted for short-term impact—whether it’s flash sales, exclusive events, or limited-time offers. Our video production team creates a sense of urgency with sharp, clear calls to action that push viewers to act fast. These TV productions highlight what’s exclusive and time-sensitive, capturing attention and driving immediate consumer response without hesitation.
Why Choose Our TV Commercial Video Production Services?
Partnering with Epitome Collective for our TV commercial production services means teaming up with a crew that brings more than just skill to the table—we deliver a creative edge that sets your brand apart.
- Expertise: Our squad of creative pros live and breathe TV commercial video production. With years of experience under our belt, we bring fresh ideas and cutting-edge creativity that elevate your brand to new heights.
- Unmatched Quality: We don’t just meet expectations—we shatter them. Every frame of your TV commercial is crafted with razor-sharp precision, reflecting our relentless commitment to excellence.
- Tailored Solutions: No cookie-cutter approaches here. We know every brand has its own vibe, so we customise our video production services to match your specific goals. Your vision drives our creativity, ensuring your TV commercial leaves a lasting impression.
- Customer Satisfaction: Our results speak for themselves. From glowing testimonials to long-term partnerships, we’ve built a reputation for delivering TV commercials that don’t just hit the mark—they resonate with audiences and leave a lasting impact.
Epitome Collective TV Commercial Video Production Works
Check out our portfolio to see how Epitome Collective produces captivating TV commercials that resonate with audiences and elevate your brand’s presence.
Sephora
Overview:
Epitome Collective had the privilege of partnering with Sephora on their “Science of Skin” campaign, aimed at showcasing the scientific expertise behind their skincare products.
Execution:
Our commercial production team delivered visually stunning motion films and infographics that effectively communicated the science behind Sephora’s skincare line. Leveraging our expertise in visual storytelling and data-backed claims, we created impactful visuals that highlighted the unique benefits and innovations of Sephora’s products. The motion videos brought a dynamic element to the campaign, while the infographics provided clear and engaging information, setting Sephora’s products apart in a competitive market.
Outcome:
The campaign successfully highlighted the scientific foundations of Sephora’s skincare products, resonating with their audience and enhancing their brand’s credibility. The impactful visuals and compelling storytelling delivered by our commercial production team strengthened Sephora’s market presence in Singapore, distinguishing their products through a blend of beauty and science.
Tiger RAW
Overview:
Collaborating with Tiger Beer and Arcade on this campaign allowed our commercial production team to showcase our expertise in maximising post-production capabilities and motion graphics skills.
Execution:
In line with Tiger Beer’s dynamic brand persona and tagline, we integrated motion graphics to enhance the movements of featured creatives, including dancers, artists, musicians, and chefs. This approach in tv commercial video production amplified the energy and vibrancy of each scene, effectively bringing out the best in every creative expression and embodying the spirit of awakening the Tiger within.
Outcome:
The campaign successfully captured the essence of Tiger Beer’s brand identity, resonating with audiences through visually captivating content that celebrated creativity and dynamism. Our innovative use of motion graphics strengthened the campaign’s impact, reinforcing Tiger Beer’s position as a brand that inspires and energises.
Pan Pac Plume
Overview:
Epitome Collective is delighted to present our collaboration with Pan Pacific Singapore’s renowned restaurant, Plume.
Execution:
When it comes to commercial production, we believe in capturing experiences, not just moments. Through our lens, we brought to life the essence of Plume—a realm where culinary excellence and unparalleled hospitality converge. Each frame unfolds a narrative of richness and commitment to excellence, inviting viewers to immerse themselves in the ambiance, sounds, and flavours that define Plume’s unique dining experience.
Outcome:
Our tv commercial video collaboration with Plume at Pan Pacific Singapore showcased their artistry and dedication to culinary perfection. The visual storytelling in this production captured the essence of Plume’s ambiance and gastronomic offerings, resonating with audiences and reinforcing its reputation as a destination for exceptional dining experiences.
Fanta
Overview:
Epitome Collective collaborated with Fanta to create a vibrant campaign aimed at inspiring youth to embrace the playful, fun, and lively side of life. Our task was to produce a series of ads that captured the essence of Fanta’s brand identity through engaging and relatable scenes.
Execution:
The production process of this commercial began with our team working closely with Fanta’s team to develop a concept that truly reflected the brand’s playful and fun nature. We meticulously planned each scene to ensure it would connect with the youthful audience and portray the desired energy. With all the ideas gathered from the planning phase, our commercial production team brought the concept to life by capturing dynamic and engaging visuals. Then, we worked diligently to create a lively atmosphere on set, using vibrant colours and lively settings to enhance the playful spirit of the campaign. We also directed performances to ensure the energy and enthusiasm of the talent came through in every shot. We focused on editing the footage to maintain a fast-paced, energetic rhythm. We enhanced the visuals with upbeat music and sound effects to create an engaging and lively final product. The result was a video that perfectly encapsulated the fun and vibrant essence of Fanta.
Outcome:
The resulting video successfully conveyed the playful and vibrant spirit of Fanta, resonating deeply with the youth audience. The ads made by our commercial production team featured fun and relatable scenes, capturing the intended energy and making a strong connection with viewers. The campaign was a resounding success, garnering over 12 million views, demonstrating Epitome Collective’s ability to create compelling content that drives engagement and brand affinity.
KFC
Overview:
We’re thrilled to announce our collaboration with KFC on their ongoing #BITEME campaign for the mouth-watering Gold Spice flavour! Our team of directors, producers, and editors worked diligently to bring this campaign to life through our unique and innovative approach to commercial video production.
Execution:
During the pre-production phase, our collaboration with RGA and KFC ensured the campaign effectively communicated the deliciousness of the new Gold Spice flavour and the excitement of fans. Our research into the latest trends and cultural insights was crucial in making the video content resonate with KFC’s target audience. In the production phase, we used our expertise in tv commercial video production to capture stunning visuals of the Gold Spice flavour, including close-up shots that showcased the spices and textures of the chicken. We filmed select individuals taking a bite out of the competition to launch the campaign, ensuring we captured genuine reactions and enthusiasm. During post-production, our commercial production team focused on enhancing the video’s pacing and tempo with foley ASMR sounds and music, creating an immersive experience that made the audience crave the Gold Spice Chicken.
Outcome:
Our collaboration resulted in a captivating video that effectively showcased the Gold Spice flavour and engaged KFC’s target audience. The combination of stunning visuals, strategic sound design, and cultural resonance created a campaign that not only highlighted the product’s deliciousness but also the excitement and anticipation surrounding its launch.
Amazon Prime
Overview:
Epitome Collective joined forces with the charismatic Annette Lee to craft an exceptional advertisement for AmazonPrime. With her sharp wit and humour, our commercial production team aimed to amplify the #AsianParentTings trend, bringing a delightful twist to showcase Amazon Prime’s offerings.
Execution:
Epitome Collective brought Amazon Prime’s unique selling propositions (USPs) such as Unlimited Delivery and Amazon Fresh to life through a simple yet humorous script. The advertisement cleverly integrated Annette’s community influence, creating awareness among her audience while highlighting the convenience and benefits of Amazon Prime services. Our commercial production team employed radical lenses and innovative techniques to ensure the ad captured attention and resonated with viewers.
Outcome:
The collaboration with Annette Lee resulted in a memorable Amazon Prime advertisement that effectively showcased its USPs in a humorous and engaging manner. Our creative approach not only amplified brand awareness but also strengthened Amazon Prime’s positioning in the competitive e-commerce landscape, reaching a broader audience through Annette’s influential platform.
FoodPanda Pau Pau
Overview:
Epitome Collective’s commercial production team brought a fresh twist to the table with our exciting collaboration with Foodpanda Singapore. This project has been an absolute joyride, from brainstorming sessions bursting with innovative ideas to production days filled with laughter and camaraderie.
Execution:
Through our lens, we captured the excitement, adventure, and flavour that define Foodpanda’s objectives. Each scene reflects our dedication to excellence and our passion for storytelling. The final visuals include animation for the charismatic Pau Pau and innovative video editing that relates to the target audience.
Outcome:
This collaboration with Foodpanda Singapore invites viewers to savour the flavours and discover the endless possibilities that await. Our commercial production team’s innovative approach and storytelling prowess bring the Foodpanda experience to life, showing how Pau Pau is on his way to deliver the best meals and save you time and energy. This project is a testament to our ability to blend creativity with brand messaging, creating impactful content that leaves a lasting impression.
EyeMo
Overview:
Not just KV, Epitome Collective also worked on the commercial video production of “I See What I Want” brand campaign. This project involves developing video content that resonates with young adults, specifically millennials and Gen Zs. The campaign focuses on their challenges and ambitions, positioning Eye Mo as a key enabler in their journey to achieve their goals. Our expertise in tv commercial video production plays a crucial role in creating impactful and relatable content.
Execution:
We produced commercial videos capturing authentic scenarios where young adults overcome challenges and strive towards their ambitions, with Eye Mo providing essential support. The content crafted by our production team reflects real-life experiences and aspirations, ensuring relatability and impact.
Outcome:
This campaign will highlight relevant usage occasions for Eye Mo, portraying it as an indispensable part of young adults’ daily lives. The combination of fresh visuals and engaging videos will reinforce Eye Mo’s brand message, enhancing its appeal and driving awareness and usage among millennials and Gen Zs.
Lavo
Overview:
At Epitome Collective, we believe in transforming ordinary moments into extraordinary memories through commercial video production. Our collaboration with LAVO allowed us to elevate their special occasions, crafting each event into an intricate and elegantly larger-than-life experience.
Execution:
The project focused on capturing every unique, larger-than-life experience in a single frame. Using sophisticated macro shots and advanced lighting techniques, we highlighted details often overlooked. These commercial video production techniques brought out the elegance and intricacy of each moment, creating visually stunning content that truly encapsulates the essence of LAVO’s exceptional experiences.
Outcome:
The final videos showcased LAVO’s events with an unprecedented level of detail and sophistication. By emphasising the subtleties that make each occasion unique, we enhanced LAVO’s brand image and provided a captivating visual narrative that resonated with their audience. This project exemplified our commitment to making every moment larger than life through exceptional commercial video production.
Work with Epitome Collective for TV Commercial Video Production
Ready to take your brand to the next level? Let’s make it happen. Connect with the Epitome Collective team today and discover how our TV commercial video production can bring your boldest ideas to life. We’re here to craft high-impact visuals that engage your audience and deliver results that matter.
Contact us now to start your video project today!
Frequently Asked Questions About TV Commercial Video Production
A good TV commercial is not just about selling—it’s about creating a connection. It’s about building a narrative around your product or service that resonates with your target audience on a deeper level. Add a memorable tagline to the mix, and your TV commercial becomes more than just an ad—it becomes something that sticks with viewers long after it airs.
A killer TV commercial isn’t just about promoting a product; it’s about creating an unforgettable experience that resonates with the audience. Successful TV commercial video production starts with a catchy hook that grabs attention immediately, followed by a compelling storyline that connects with viewers on an emotional level. Highlighting the benefits of the product or service is key to ensuring the audience understands its value. Stunning cinematography elevates the visuals, while professional post-production ties it all together through sharp editing, sound design, and immersive effects. By blending these elements with a memorable tagline, your TV commercial leaves a lasting impression that drives engagement and solidifies brand awareness
To plan a video commercial that hits hard:
- Start with clear objectives – Know what you want to achieve.
- Define your target audience – Understand who you’re speaking to.
- Craft one core message – Keep it sharp, keep it focused.
- Creative storyboarding – Map out visuals that demand attention.
- Assemble the right crew – Talent behind the lens is key.
- Shoot the campaign – Capture every shot with precision and purpose.
- Add a can’t-be-ignored call to action – Push viewers to act.
- Video editing magic – Tie it all together with top-tier post-production.
Planning a commercial solo? That’s a lot of stress you don’t need. Let Epitome Collective take it off your hands. Connect with our TV commercial production team and save yourself time and hassle. Give us a call at +65 91700616, or shoot us an email at info@epitomecollective.com to get started!
TV commercial video production is all about precision, and timelines depend on the scale of your project. Bigger ideas require more time to bring to life. Want the full scoop? Connect with our commercial video production team at +65 91700616 or drop us an email at info@epitomecollective.com, and we’ll break it down for you.
Most TV commercial video production companies use templates and fixed costs, but that’s not how we roll at Epitome Collective. We believe in creating unique, fresh content every time. No templates, no shortcuts—just bespoke videos crafted specifically for your brand. Every project is different, and your ideas deserve a custom approach. Ready for something that’s made just for you? Reach out to the best video production company in Singapore: Epitome Collective. We’ll dive deep into your campaign needs and deliver an accurate quote tailored to your vision
At Epitome Collective, we’ve been crafting high-impact TV commercials long before TikTok was a thing and back when the Mannequin Challenge was still trending. From local startups to global brands, we’ve worked with a wide range of clients. With years of experience in creative development and storytelling, we produce commercials that don’t just look good—they leave a lasting impression and take your brand to the next level. Whether you’re looking to build brand awareness or drive action, we know how to make your message stick.
In today’s fast-paced world of TV advertising and social content, our millennial-driven approach keeps us ahead of the curve. We create bold, attention-grabbing commercials designed for modern audiences, boosting brand recognition and engagement like never before.
At Epitome Collective, we kick things off by diving deep into your brand’s DNA. Before we even pick up a camera, we make sure we’ve got a crystal-clear understanding of your objectives and the message you want to convey through TV video commercial production. This first step is everything—it’s how we craft a narrative that aligns perfectly with your vision. We take the time to get to know the nuances of your brand, translating your ethos into visuals that hit hard. This deep dive into your messaging forms the foundation for the commercial, ensuring every frame mirrors your brand and connects with your audience.
At Epitome Collective, every epic TV commercial starts with a spark of genius. We dig deep in the initial consultation to understand your vision and goals, and then it’s game on. Our team rolls into concept development, crafting ideas that are anything but ordinary. Once the concept is locked and loaded, we dive into script writing—sharpening your message to a razor’s edge. From there, it’s on to storyboarding, where we lay out each scene, visualising the flow and energy of the spot. With the creative locked, we hit pre-production, nailing down all the details before rolling into the shoot. Finally, in post-production, we polish the footage, fine-tune every frame, and add that signature Epitome Collective edge that makes your commercial impossible to ignore. At every step, we’re pushing boundaries, keeping your vision at the heart of everything we do.
At Epitome Collective, collaboration is at the heart of everything we do. From start to finish, we work directly with you to make sure your vision comes to life. We start by diving into your goals, keeping communication, wide open throughout the process. We’ll share visual concepts, offer director pre-bid options, and create treatments that lock in the creative vibe. You’re involved every step of the way—from pre-production planning to real-time production updates. In post-production, we fine-tune the magic together, and when your final TV commercial is ready, we present it for your review, ensuring it’s exactly what you imagined—and then some.
You bet we do. At Epitome Collective, we don’t just stop at production. We bring the whole package—everything from slick post-production editing to eye-popping animation that elevates your TV commercial to the next level. Need localisation for international markets? We’ve got that covered, too. Whatever it takes to make your vision a reality, we’re here to deliver a seamless, all-in-one experience from concept to final cut.