Branded Content

Adidas x Foot Locker

Bridging Cultures with Style: Epitome Collective’s Creative Collaboration for adidas' 'Recoded' 3 Stripe Life Campaign

Our team focused on delivering high-quality photography and video assets for both digital and in-store use, emphasizing adidas' brand essence while ensuring cultural resonance. Working alongside key influencers, we developed visuals that captured the authenticity and style inherent to the 3 Stripe Life. Epitome Collective’s assets provided adidas APAC with a versatile and visually cohesive toolkit, making a lasting impression that resonates with the regional audience while maintaining adidas' global brand integrity. The video side of the project came from our commercial video production team, filming with influencers to create assets for adidas APAC's digital and in-store use.